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Beauty Express

CLIENT: Beauty Express

Beauty Express is a well established supplier of professional beauty products to beauty salons. Their main channel is a 200 page plus mail-order catalogue backed up by a call centre.

The strategy was to establish a web presence with a sample of the catalogue and stress the brands available. Product categories are available on every page and easily browsed. The site was up for two years while a supplier who could provide integration with their stock control system and an online shopping cart system.